Business of Speed Podcast

Welcome to a special episode of Business of Speed where Vincenzo and Lali dive deep into Formula 1's most consequential contract year in recent memory. With new regulations, new cars, and new power units hitting the grid in 2026, an unprecedented 60% of drivers face expiring contracts - turning this season into what we're calling "The Referendum Year."

Creators and Guests

Host
Lali Michelsen
Chief Creative Officer, Business of Speed
Host
Vincenzo Landino
Founder + Managing Director, Business of Speed

What is Business of Speed Podcast?

Business of Speed is the definitive, deep-dive into the money, power, and technology driving modern racing.

We don't report the race, we pull back the curtain on the strategy behind it. This show treats global racing as the ultimate laboratory for competitive advantage, focusing on the high-level business decisions that shape the sports. We move past passive sponsorships to explore how teams, brands, and executives leverage racing for technology transfer, cultural relevance, and operational impact.

This is where the C-suite goes to learn how to harness velocity into a sustainable business advantage.