Scott Kerr sits down with Andrea DeMarco, president of Regent Seven Seas Cruises, one of the world's leading luxury cruise lines, to discuss why the cruise industry is booming at record highs and why more new-to-cruise guests are wealthy Gen Xers and luxury hotel side travelers. She also talks about why Regent Seven Seas puts itself in ultra-luxury category, how it competes against the slew of new luxury hotel brand yachts, what goes into creating luxury cruise itineraries that appeal to UHNW travelers, and the upcoming launch Regent Seven Seas new Prestige-Class ships. Plus: Why the new Grandeur ship boasts a multi=million dollar art collection that includes several Picassos and the first Fabergé egg on display aboard a passenger ship.
Featuring: Andrea DeMarco, President of Regent Seven Seas Cruises (rssc.com)
Host:
Scott Kerr, Founder & President of Silvertone Consulting
About The Luxury Item podcast:
The Luxury Item is a podcast on the business of luxury and the people and companies that are shaping the future of the luxury industry.
Stay Connected:
Email: scott@silvertoneconsulting.com
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What is The Luxury Item with Scott Kerr?
The Luxury Item is a podcast on the business of luxury, and the people and companies that are shaping the future of the luxury industry. Join marketing and brand expert Scott Kerr for insightful discussions with business leaders and innovators on topics that matter most for the global luxury industry. The show shines a spotlight on the challenges that are creating a new competitive landscape in the luxury sector. You'll get valuable insights and takeaways that will hopefully inspire you to rethink your strategies and unlock new growth opportunities.