Chess is a business that has, without a doubt, been supercharged by linear media and has been booming since COVID-19. As one of the most tactically complex games ever designed, Chess has over 700 years of retention and history.
But what is it like to build a chess empire?
Chess.com, purchased by
Erik Allebest and his co-founder for $55K in 2005, has built a web and mobile platform with over 170M raw accounts, 50M monthly active users, and 5-7M daily active users.
Join our host,
Alexandra Takei, Director at
Ruckus Games, in a discussion with Erik that covers growing a team of two to 600 over 20 years, the monetization and engagement of a Chess platform, an overview of external acquisitions the company has made, and growing rapidly via what Erik calls a “great meme game”. We also discuss the pros and cons of not owning your IP and where the future of online Chess is headed! Checkmate!
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