Prospecting on Purpose® with Sara Murray

The CRM tool is one of our secret weapons for building strong customer relationships and boosting our business's success. However, adopting one is often easier said than done. For many sales leaders and professionals, the skill required to use a CRM tool effectively doesn't come about automatically. What steps do you need to take in order to fully embrace CRM tools? In this episode, Sara Murray hits us with the basics of CRM, from what it means to how sales leaders and teams can seamlessly move into full adoption and utilization. Tune in and learn how you can start your CRM journey now!

Connect with Sara on Social:

LinkedIn: https://www.linkedin.com/in/saramurraysales/ IG: https://www.instagram.com/saramurraysales/ YouTube: www.youtube.com/@saramurraysales

What is Prospecting on Purpose® with Sara Murray?

Prospecting on Purpose is Forbes meets Saturday Night Live - it’s *the* show for everything prospecting, sales, business, and mindset.

As business grows more complex, the biggest opportunities emerge when we learn beyond our own industries. From hospitality and design to technology and travel, this is where professionals come together to exchange ideas, uncover new perspectives, and prospect for business with creativity, authenticity, and intention.

Hosted by Sara Murray, a heart-centric sales champion, each episode helps you raise both your vibes and your game. Sara's playbook is simple - ABAV: Always Be Adding Value. Embrace your authentic self, lean into your unique strengths, and sell the outcome instead of the product or service.

Join Sara each week as she sits down with world-class thought leaders to unpack today's business strategies, mindset shifts, and relationship-driven approaches to growth, giving you practical ideas you can put into action right away.

Connect with Sara: www.saramurray.com IG: @saramurraysales LinkedIn: www.linkedin.com/in/saramurraysales/