Get your coffee or beverage of choice and prepare yourself for one of the most fascinating interviews we’ve done to date! Today we are joined on the show by Christina Langdon, a high-performance and success coach, here to share with us all about her 19 years of working with Martha Stewart.
She is an incredible storyteller, from start to finish, and shares the most interesting aspects of her journey working with Martha. Christina talks about the how, what, when, where, and why of her job(s) over the 19 years and recounts her very first (and lasting) encounter and impression of Martha.
She shares some anecdotal stories of her history with Martha and elaborates on why Martha really went to jail. Christina also describes the incredible comeback story of how the company managed to survive the charges, jail, and the mass advertising exodus. Our conversation then steers toward her decision to leave and ultimately founding her coaching business, along with some of the challenges she overcame in the journey toward where she is today.
Key Points From This Episode:
- All things Martha Stewart: how, what, when, where, and why!
- How she got the job working for Martha Stewart.
- What it was about Martha’s magazine (Martha Stewart Living) that drew her in.
- Marketing at Martha Stewart (the brand).
- How she bought her brand back with $70 million.
- Christina’s first encounter with Martha and learning about the brand.
- Why Martha picked Christina: being in the right place at the right time.
- Moving into management while Martha was brought up on insider trading.
- Why she stayed during the upheaval with the brand: the mass exodus from advertising.
- The real reason Martha went to jail.
- Her handwritten letters to Martha and why she didn’t visit her in jail.
- The plans for after Martha got out of jail.
- A fascinating comeback story and how the company survived.
- The biggest lessons Christina walked away with after working for Martha.
- What it was like working on Martha’s TV show.
- How she knew her time with Martha had come to an end.
- Why she decided to never work for someone else again.
- How being diagnosed with AML Leukemia rocked her world.
Resources:
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