The One Thing - Customer Experience From the Top

The President of the Specialty Food Association, Bill Lynch, shares how to lead an organization in a customer-centered way and move the customer experience from physical to digital.

Show Notes

The President of the Specialty Food Association, Bill Lynch, shares how to lead an organization in a customer-centered way and move the customer experience from physical to digital.

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What is The One Thing - Customer Experience From the Top?

Great customer experience, the only competitive strategy in today's business reality, is fueled by great leadership. Culture starts at the top, but many brands don't drive customer-first strategy in their business models. For those at the top who want to make that leap but don't know how, Customer Experience expert Liliana Petrova joins leaders who share what they do to put the customer at the center of their business.