Reed Between the Lines

Nehal Tenany is a content powerhouse. She’s helped grow multiple billion-dollar tech brands and her own audience of over 70,000 by creating hyper-relevant content.

She’s a multi-hyphenate— a B2B content marketer, Instagram and TikTok influencer, and the host of the brand new iHeartRadio show, "No Filter Nehal." She’s interviewed celebrities on red carpets, created viral content for herself and B2B brands, and inked 5-figure deals with some of the world’s largest brands.

We get tactical and vulnerable with Nehal as she shares her process for creating highly relevant content, practical advice for landing your first deal, and personal tips for handling burnout and self-doubt. Whether you're looking to grow an online audience, monetize your content, or find balance in your career and personal life, this episode is for you. Tune in for:
  • Nehal’s actionable tips on how and when to create hyper-relevant content, viral content, and real-time content to drive audience growth and engagement.
  • Why balancing authenticity, personal enjoyment, and business acumen are all needed for monetary success when it comes to negotiating brand deals. 
  • Methods for increasing self-care and balance in your life when you’ve got a career, a family, and a side hustle you love. There’s no room for self-doubt and burnout when it comes to chasing down your goals.
Jump into the conversation: 
(09:00) Growing Her TikTok to 50k
(15:00) Lessons Learned From Going Viral
(22:00) Relatable Content Versus Educational Content
(26:00) Nehal on the Red Carpet
(28:30) Advice for Your First Brand Deal
(45:00) Avoiding Burnout in Content Creation

Prefer to watch? Head to our YouTube channel here: https://www.youtube.com/@TheReederCo/featured

⬛ Follow Nehal on Linkedin: https://www.linkedin.com/in/nehal-tenany-20b68580/
⬛ Follow Nehal on TikTok: https://www.tiktok.com/@nehaltenany
⬛ Follow Nehal on Instagram: https://www.instagram.com/nehaltenany
⬛ Listen to “No Filter Nehal” on the iHeart Radio app

More from The Reeder:
🟩 Get your Reed Between the Lines merch here: https://devin-1-shop.fourthwall.com/
🟩 Website: https://www.thereeder.co
🟩 Subscribe: https://www.thereeder.co/newsletter
🟩 Partner with The Reeder: yo@thereeder.co
🟩 Content Growth Guide: https://www.convert.thereeder.co
🟩 LinkedIn: https://www.linkedin.com/in/devinreed
🟩 TikTok: https://www.tiktok.com/@learntoreed

What is Reed Between the Lines?

Yo! I’m Devin Reed. And I’m on a mission to build a bigger and more inspired career as a marketer, creator, and entrepreneur.

I’ve spent 10 years in sales and marketing, become Head of Content for two billion-dollar tech companies and scaled my side hustle, The Reeder, to 6-figures — and now I’m ready to level up my creativity and earning power to hit the next level.
But I need more than tips, tricks, and dopamine hits. I want inspiration and expertise that’s going to help me reach my potential.

And damn it, I wanna have fun doing it. So I’m traveling America for candid, street-level conversations about creativity, marketing, and playing by your own rules. You’ll hear the stories behind the success: unfiltered conversations, vulnerable moments, and practical advice to help YOU grow your career, confidence, and income.

This is Reed Between The Lines. The show for people who want to achieve phenomenal results.