Reputation Matters

Today, I’m joined by serial entrepreneur, strategist, and digital marketing expert Jon Tsourakis. We talk about Jons experience with reputation management, why you should never remove bad reviews, and how online review platforms became so powerful.

Show Notes

Jon Tsourakis is a serial entrepreneur, strategist, and digital marketing expert. He is the President and Chief Revenue Officer at Oyova where he’s responsible for the sales and growth of the company. With a strong love for people, marketing, and tech, Jon was open to share the knowledge he’s learned along his journey. Here are a few of the topics we’ll discuss on this episode of Reputation Matters:

  • The types of businesses Jon’s marketing company works with
  • Why Jon decided to start his own marketing business
  • The experience Jon has with reputation management with his B2B and B2C clients
  • Why you shouldn’t just remove negative reviews
  • How changing your customer support service can reduce the number of negative reviews you receive
  • The issues of ‘blackmail reviewers’
  • The amount of power platforms like Yelp have
  • How to encourage your customers to write positive reviews
  • Where the name ‘Oyova’ came from

Resources:

Connecting with Jon Tsourakis:

Connecting with the host:

What is Reputation Matters?

The Reputation Matters podcast will feature business owners and marketers to talk all about reputation management - the good and the bad. We’ll talk all about the obvious, and not so obvious, strategies people can use to improve the online reputation. We’ll also share examples of businesses that have done a great job of managing their reputation, and some that haven’t, so you can learn more about how and why to keep the reputation of your business in great shape.