The Just Good Business Podcast

Justin Cantafio, Executive Director of Farmers Markets of Nova Scotia, discusses the importance of local food systems and farmers markets as economic and community hubs!

In this conversation with your hosts, Matt and Anuj, Justin highlights the cooperative's 20-year history, supporting over 40 markets and 1,500 owner-operated businesses. Justin emphasizes the need for equitable funding models and the economic impact of local food systems, noting that 85% of Nova Scotia's food is imported. He also discusses the Nova Scotia Loyal program, which incentivizes local food consumption, and the Taking Root program, which supports newcomers in starting businesses at farmers' markets. Justin's passion for using food systems to solve post-modern systemic inadequacies bleeds throughout the conversation.

To learn more about Farmers Markets Nova Scotia: https://farmersmarketsnovascotia.ca/

To get in contact with Justin: https://www.linkedin.com/in/justin-cantafio-4a397627/

For more information:
https://www.justgoodbusiness.ca/

Follow Just Good Business on Instagram:
https://www.instagram.com/just_goodbusiness/

What is The Just Good Business Podcast?

A show dedicated to defining, demystifying, and making the work of Social Enterprises more accessible to the Nova Scotian business community. We learn alongside our listeners by interviewing local entrepreneurs who’ve decided to use business for good, and who value prosperity beyond profit. Nova Scotians who want to shape their businesses to benefit communities, culture, and the environment.

Who knows? You may be closer to running a Social Enterprise than you think!