🇦🇺 Why veteran enterprise matters to Australia
S03E43 | Building Australia’s Veteran Business Ecosystem – Part 2: The Big Picture. Why Veteran Enterprise Matters – Peter Liston
In Part 2 of the series, VBC Co-Founder Peter Liston looks at the long history of veteran entrepreneurship in Australia and how skills developed through service have helped veterans build businesses, create jobs and contribute to the national economy.
Pete explains why veteran enterprise is about more than Defence industry. Veteran-owned businesses operate across almost every sector, and their success can create further employment and opportunities for other veterans. He also discusses the need for veteran businesses to be recognised for their capability, quality and commercial value—not as recipients of a handout.
The episode explores VBC’s work to increase demand through government and corporate procurement, verification and the Buy Veteran movement. Pete also shares VBC’s goal of creating $1 billion in recurring revenue opportunities for Australia’s veteran business community by 2029—and challenges veteran business owners to support the movement by buying from one another.
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