How to Build a £20M Multi-Channel Business in Just 18 Months: Wild Deodorant

Wild Co-founder and CEO Freddy Ward was previously the 5th employee of Hello Fresh. By the time he left, he was investing £25M a YEAR in Marketing for the delivery brand. Now he's put all of these learnings into building his new business, Wild Deodorant. Listen to the Masterclass in building a successful DtoC brand today!

Show Notes

How do you build a £20M multi-channel business in just 18 months?
Wild deodorant is the sustainable, natural deodorant that smells good and looks great, delivered straight to your door. Founded by childhood friends Freddy Ward and Charlie Bowes-Lyons only 18 months ago, Wild has sold £20M worth of their deodorant in as many months. How did they do that? Fiona gets a masterclass in building a DtoC business from Freddy Ward. Don't miss this one!

Find out more about Wild Deodorant https://www.wearewild.com/
Follow Wild on Instagram https://www.instagram.com/wildrefill/
Discover more about Fiona Fitz: https://www.linkedin.com/in/fionafitz/
Discover more about the show: https://www.brandgrowthheroes.com/

Want to work with Fiona?

Scaling brands:
Join The Growth Strategy Programme: The only online Business Accelerator for scaling consumer packaged goods brands. Read the testimonials here: https://www.fionafitzconsulting.com/courses/brand-growth-strategy-programme

Start-up brands:
Join Brand Growth Bootcamp Masterclass Membership - A monthly masterclass from Fiona for just £49 ...as well as access to her community of founders of early-stage startup consumer brands https://fionafitzconsulting.mykajabi.com/offers/eRBTBioC/checkout

Thanks to Strong Roots for supporting Series 5 of Brand Growth Heroes.

Creators & Guests

Editor

Gyp

Head of Production & Sound

What is Brand Growth Heroes?

Brand Growth Heroes ranks in the top 1.5% of ALL podcasts globally. With +25 years' experience working for brand giants and as coach to over 400 challenger brand founders, Fiona Fitz asks the questions you need the answers to from the founders of wildly successful consumer goods brands driving transformational growth.