Content, Briefly

In this episode of Content Briefly, we’ve interviewed Jakub Rudnik, Head of Content & SEO at Softr, and discussed what it’s like to market a product with many use cases, and more.

This episode is brought to you by our friends at Captain (https://www.contentcaptain.io/ and https://echoreads.io/).

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Timestamps:

00:00 Intro
03:07 Who is Jakub Rudnik?
04:13 Jakub’s background.
06:54 What’s Softr and its core use cases?
11:00 The no-code advantage in marketing Softr.
13:34 How we think of content SEO at Softr.
16:53 Who handles tutorial content at Softr.
18:33 The type of customers we serve plus more use cases.
22:14 The sales process at Softr.
23:12 Finding success with blog post content.
25:52 How we measure content success and report data.
29:28 Learn more about Jakub and Softr and get in touch. 
31:25 Outro

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Useful Links:


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Stay Tuned:

► Website: https://www.superpath.co/
► YouTube: https://www.youtube.com/@superpath
► LinkedIn: https://www.linkedin.com/company/superpath/
► Twitter: https://twitter.com/superpathco

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Creators & Guests

Host
Jimmy Daly
Co-founder/CEO at Superpath

What is Content, Briefly?

"Content, Briefly" is your go-to podcast for content marketing strategy. Each week, host Jimmy Daly interviews SaaS content leaders to understand all the nuances of their content programs—things like content org structure, KPIs, workflows, meeting agendas, and much more.

This podcast is presented by Superpath, the internet's best content marketing community.