The Elevated Coach Podcast

Connect with Joel here:
⁠⁠https://www.instagram.com/coach.joel.burgess/⁠⁠
⁠⁠https://www.linkedin.com/in/coachjoelburgess/⁠⁠
⁠⁠https://www.youtube.com/@coach.joel.burgess⁠⁠

Key takeaways:
  • You can sell high-ticket coaching without sales calls.
  • A sales doc serves as a confirmation rather than a conversion tool.
  • Understanding your audience is crucial for effective marketing.
  • The position of the sales fulcrum determines your selling success.
  • Creating content is more valuable than spending time on sales calls.
  • Emotional resonance is key to connecting with clients.
  • You need to sell your unique mechanism in a saturated market.
  • The authority flywheel helps convert leads into clients efficiently.
  • Building trust is more important than lead volume.
  • Assess your readiness before moving to sales without calls.

Sound bites:
"You don't need enrollment calls to sell coaching."
"When someone's ready, they don't need to be convinced."
"The goal is to capture, nurture, and compound trust."

Time stamps:
00:00 Introduction to Soulful Sales
03:31 The Sales Fulcrum Explained
06:24 Understanding the Three Sales
09:20 Building Connection and Trust
13:16 Key Assets for Driving Sales
16:07 The Authority Flywheel in Action
19:03 Determining Readiness for Sales Docs 

What is The Elevated Coach Podcast?

The Elevated Coach is a weekly show for any coach who leads with their heart, is driven by impact and wants to play big.

The episodes are a mix of solo episodes with your host Joel Burgess, interviews with coaches at the forefront of the industry and real-life coaching sessions around different areas of business, life and health.

If you want to stake claim to your calling as a coach, and become more powerful and profitable, then tune into The Elevated Coach Podcast with Joel.