Billion Dollar Backstory

Real quick: what’s the meaning of life?

Okay, It's not exactly a quick question. And you probably don’t have an answer ready to go.

But the good news? You don’t need to book a yoga retreat in Bali to figure it out.

Turns out, what makes life feel meaningful might be a whole lot less mysterious than we make it.

Dr. Daniel Crosby just turned in a manuscript exploring what makes our lives feel meaningful.

And after digging into the research, he found himself coming back to three things: believing, belonging, and becoming.

Which has more to do with building a brand and earning trust than you’d expect.

Today, Daniel is back with Stacy Havener to connect the dots between what makes a life meaningful and what makes people, brands, and relationships stand out.

Listen in to hear:

➤ The three Bs that give our lives meaning
➤ Why the best brands in this industry are already doing all three, whether they realize it or not
➤ Why sending someone your fact sheet doesn’t count as a meaningful give
➤ The Gallup question that can tell you a whole lot about whether someone’s going to stick around at work (and no, it’s not about raises or offering random incentives)
➤ What Daniel calls “emotional graying"
➤ Why playing it safe is the worst thing you can do if you’re looking to build a meaningful life and/or a successful business 

The scientist and the storyteller are back for another conversation that’s fascinating and surprisingly practical.

And despite the very gray office Daniel’s calling in from, he makes a pretty good case for being anything but.


About Dr. Daniel Crosby:
 

Dr. Daniel Crosby is a psychologist, behavioral finance expert, and New York Times bestselling author who helps organizations understand the intersection of mind and markets. 

He’s a father of three, fanatical St. Louis Cardinals fan, and amateur hot sauce chef.

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Ops shouldn’t be.
Meet the team that makes it easier. | billiondollarbackstory.com/ultimus

Creators and Guests

Host
Stacy Havener
Founder/CEO @ Havener Capital Partners | $30B AUM for boutiques w/ The Billion Dollar Blueprint™ | Story-led sales & marketing for founders, fund managers, and teams

What is Billion Dollar Backstory?

Host Stacy Havener brings you the storytelling tips, sales strategies, behavioral secrets, and inspirational stories that help YOU turn your words into dollars. Learn from sales and marketing experts. Meet finance and investment leaders, founders and fund managers who have made it, and the ones on the rise. Because there are people behind the portfolios. Their stories matter. So does yours.

Presented by:
Ultimus Fund Solutions // www.ultimusfundsolutions.com
GemCap // www.geminicapital.ie

@stacyhavener // www.billiondollarbackstory.com