SubscriptionX - The Subscriptions Economy in Retail and eCommerce

Mohsen Ghasempour, Group AI Director at Kingfisher - the retail powerhouse behind B&Q, Screwfix and Castorama - joined Rabie Laib, Senior Solutions Expert (EMEA) Chargebee and Katie Searles to discuss why retailers and subscription brands don’t have to build AI tools from scratch - and how they can make the most of existing systems. 

Discussion points in this episode:
  • Why “data is gold”
  • Harnessing AI to build consumer-helping tools, and why Hello Casto is a game-changer for French DIY beginners
  • Dealing with AI concerns 
  • And operating in an omnichannel world 

Creators and Guests

Host
Katie Searles

What is SubscriptionX - The Subscriptions Economy in Retail and eCommerce?

A structured introduction to the people, purposes and processes in the emerging "subscription economy" in multichannel retail. Series 1 co-incides with the launch of SubXWorld.com in 2023 that uncovered the next-level innovation and growth strategies in D2C subscriptions.