The History of Marketing in the Triangle

The Triangle's marketing history is complicated, and we gathered three of our area's industry leaders to discuss the Triangle's marketing growth, milestones and future.

Show Notes

The Triangle's marketing history is complicated, and Derek and Walk West CEO Abha Bowers gathered three of our area's industry leaders to discuss the Triangle's marketing growth, milestones and future.

In this episode, you'll hear from...

• Scot Wingo, CEO of Spiffy, Founder of ChannelAdvisor, and General Partner of the Triangle Tweener Fund
• Reagan Greene, Vice President, Marketing & Community Engagement, Blue Cross Blue Shield of North Carolina
• Sougata Mukherjee, Editor-in-Chief at Triangle Business Journal

This episode of Talk West was recorded live as a part of AMA Triangle's Speaker Series.

Talk West is brought to you by Walk West and is produced by Earfluence.

What is Talk West?

How do you take control of your life, and your career, without a guide to help you along? Talk West is a conversation-based podcast that goes beyond the LinkedIn profile to understand the nuances of our guests’ personal, and career, journeys. Tune in every other week to hear compelling stories, key insights and strategies about manifesting growth opportunities, unlocking new business potentials, and spearheading your professional journey.

Walk West is a full-service branding and marketing agency based in Raleigh, NC. Join us as we chat with thought leaders, business experts, and former Walk West clients, as well as the people who have helped Walk West flourish into North Carolina’s fastest growing agency.

Podcast Production by Earfluence. Hosted by Mike “Mango” Manganillo, Vice President, Marketing and Growth, and Derek Ross, Senior Account Supervisor.