The RevOps Show

Let’s all pretend we’re sitting with a drink in hand listening to the waves crash as Doug and Jess talk through thought leadership versus point-of-view insights. We’re putting thought leadership on trial today.

Questions Discussed in Today's Episode: 
  • What is a point-of-view insight?
  • Why do point-of-view insights cause people to change their course?
  • Is search the only benefit to thought leadership? Are there any other benefits to thought leadership outside of driving search?
  • Why choose 3-5 insights?
  • How do you go about picking insights? 
If you're liking the show, please make sure to subscribe and share it with your friends and/or coworkers. Follow us on Twitter: @dougdavidoff, @JessDCardenas & @demandcreator to receive updates on when new episodes publish or to get other great insights. You can also watch the video version of the show on our page. Thanks for watching and remember you can't solve your upstream problems, downstream.

Creators and Guests

Host
Doug Davidoff
Doug is the Founder & CEO of Imagine. For more than 20 years, Doug has been advising small and mid-market companies that are committed to serious growth who want to hear the truth about achieving it. Doug’s worked, firsthand, with more than 1,500 companies (and seen their financial statements), so he knows the difference between what works, and what sounds good and doesn’t work.
Host
Jess Cardenas
As Imagine's Chief of Staff, Jess is responsible for enhancing the efficiency and effectiveness of Imagine's sales development programs and aligning these programs with marketing. Jess strives to continually develop and improve processes that enhance growth for her clients' businesses.
Producer
Hannah Munoz
Hannah is Imagine’s Community Manager. On the daily she works to expand the Imagine Platform both externally with client acquisition and internally with new hires.

What is The RevOps Show?

What is Revenue Operations? Revenue Operations (or more commonly referred to as RevOps) started off as a hot trend, but now every growth focused company needs RevOps in order to be successful. But what does that entail?

The RevOps Show is here to help you navigate! Go on an adventure every week with Doug and Jess as they work through common questions, scenarios, and issues companies are facing today to find solutions that will make an impact so you aren't solving your upstream problems downstream.