{
  "version": "1.2.0",
  "chapters": [
    {
      "title": "Intro\r",
      "startTime": 0,
      "endTime": 98
    },
    {
      "title": "The Kardashians and beyond: How to identify real content creators\r",
      "startTime": 98,
      "endTime": 168
    },
    {
      "title": "Did Joe Pulizzi really invent content marketing?\r",
      "startTime": 168,
      "endTime": 252
    },
    {
      "title": "Generic content needs to die: Embrace the tilt or stay silent\r",
      "startTime": 252,
      "endTime": 420
    },
    {
      "title": "Is more always better? (the quality-quantity debate)\r",
      "startTime": 420,
      "endTime": 695
    },
    {
      "title": "Identify your target audience\r",
      "startTime": 695,
      "endTime": 832
    },
    {
      "title": "How to find your unique spot in a crowded market\r",
      "startTime": 832,
      "endTime": 971
    },
    {
      "title": "The secrets to spotting the next big thing\r",
      "startTime": 971,
      "endTime": 1112
    },
    {
      "title": "The \"listening post\" strategy: How to grasp your audience's needs\r",
      "startTime": 1112,
      "endTime": 1230
    },
    {
      "title": "How to craft your unique content mission for max impact\r",
      "startTime": 1230,
      "endTime": 1407
    },
    {
      "title": "Finding your groove: Picking the perfect platform for your stories\r",
      "startTime": 1407,
      "endTime": 1595
    },
    {
      "title": "Trimming the fat: Prioritize finances in your content journey\r",
      "startTime": 1595,
      "endTime": 1790
    },
    {
      "title": "The ultimate guide to monetizing content\r",
      "startTime": 1790,
      "endTime": 1942
    },
    {
      "title": "Summarizing what Joe shared with us today",
      "startTime": 1942,
      "endTime": 2202.46
    }
  ]
}