S06 EP62: Conversion Research: The Goldmine for Increasing eCommerce Revenue w/ Rich Page

Show Notes

On today’s episode, Kunle is joined by Rich Page, CEO & Founder of Rich Page: Website Organizer, a company that helps websites increase conversion rates and sales.

Websites have many benefits including providing your customers with the best user experience (UX). With satisfied customers, you get guaranteed converts. A pretty website isn’t enough to drive in traffic. What you need is a website with a friendly user experience and CRO to bring in loads of traffic, and with loads of traffic, you get loads of revenue. 

In this episode, Kunle and Rich talk about how important shopping carts are in getting data about product performances. You will get to hear about how a 20 question survey isn’t the best idea for website feedback. This is a great episode for business owners looking to increase revenue and traffic on their websites. 

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This episode is brought to you by:

Klaviyo 

This episode is brought to you by Klaviyo – a growth marketing platform that powers over 25,000 online businesses. Direct-to-Consumer brands like ColourPop, Huckberry, and Custom Ink rely on Klaviyo.

Klaviyo helps you own customer experience and grow high-value customer relationships right from a shopper’s first impression through to each subsequent purchase, Klaviyo understands every single customer interaction and empowers brands to create more personalized marketing moments.

Find out more on klaviyo.com/2x.  

Rewind

This episode is brought to you by Rewind - the #1 Backup and Recovery App for Shopify and BigCommerce stores that powers over 80,000 online businesses.

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Gorgias

This episode is brought to you by Gorgias, the leading helpdesk for Shopify, Magento and BigCommerce merchants. 

Gorgias combines all your communication channels including email, SMS, social media, livechat, and phone, into one platform.

This saves your team hours per day & makes managing customer orders a breeze. It also integrates seamlessly with your existing tech stack, so you can access customer information and even edit, return, refund or create an order, right from your helpdesk.

Go to Gorgias.com and mention 2x ecommerce podcast for two months free.

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Creators and Guests

Host

Kunle Campbell

Host of the 2X eCommerce Podcast and Co-Founder at OCTILLION

What is 2X eCommerce Podcast?

Hosted by Kunle Campbell, who is an operator of a portfolio of consumer brands, 2X eCommerce is a weekly podcast for ecommerce operators by ecommerce operators. We interview remarkable ecommerce founders and leading enablers of ecommerce growth, with every episode promising to give you at least one growth hypothesis or idea you can test.

Our focus is growing your ecommerce revenues from a cross-functional perspective, be it marketing, your tech stack, operations, finance, or customer experience. We believe that by bringing together insights from a variety of experts, we can help you double the throughput of key ecommerce functions.

2X your eCommerce growth with insights from Kunle and handpicked experts.

Follow us on Twitter, LinkedIn and Instagram: @2XeCommerce