Lead the People

Paul Burton is the Founder of C-Coach, a science-backed coaching technology platform. As a leader who turns problems into solutions, Paul uses that passion to make a positive impact on people. Merging empathy and compassion with emotional intelligence, tenacity, and the willingness to take risks, he envisions a future of limitless possibilities. His long-term goals include creating ongoing awareness about human-powered change, building partnerships with like-minded businesses, and initiating new government practices that support education for people in all walks and stages of life.

Top 3 Takeaways

  1. Know the enemy. People begin a shiny new job full of hope and energy. If either wanes, it’s most likely due to the behaviors of those around them.
  2. Know your numbers. Coaching and leadership produce significant human benefits, but these practices also boost the bottom line. Use the commercial impact of coaching to fuel its investment.
  3. Know the drill. We regularly promote technical experts into management and leadership roles without thinking about the internal change and challenges that arise. Give coaching and support before, during, and after a promotion to ensure holistic success.

From the Source

“All of your business problems relate to people whether it be the design, whether it be the strategy, whether it be like the delivery, whether it be attitude—whatever it may be—it all comes back to people.”

“The approach to growing people through their career is all too often siloed.”

“The thing and the beauty with coaching and the fundamental thing for me is about getting to know what you don't know. How else do you get to know what you don't know?”

“The world has changed significantly because of technology. I personally think we almost got to a stage now where we ask leaders to do the impossible.”

“The very specific things I think managers are struggling with is having the confidence to be vulnerable, the confidence to be human, the confidence to say that I haven't got all of the answers and I don't need to have all the answers."

Connect with Paul

Website: https://www.c-coach.com

LinkedIn: https://www.linkedin.com/in/paulburton3

What is Lead the People?

Lead The People is your guide to unlocking your true potential as an authentic leader. Hosted by Dr. Matt Poepsel—The Godfather of Talent Optimization—this podcast dives deep into the art and science of what it takes to lead at the next level. With insightful conversations and practical strategies, each episode equips executives, strategic HR pros, and aspiring leaders with the tools it takes to boost performance, inspire teams, and drive meaningful impact. Whether exploring the latest workplace trends or tackling real-world leadership challenges, Lead The People offers an enlightened approach to leadership. Embark on a rewarding journey to become the leader your people deserve—the leader you were meant to be.