In today's episode, we delve into some intriguing developments across media, sports, retail, and marketing:
- The Onion returns to print for the first time in over a decade, driven by new media ownership and a membership model aimed at profitability.
- Linktree launches a major ad campaign with Stephen Curry in Times Square, emphasizing its versatility for creators.
- The beauty industry sees an 8% surge in prestige beauty sales despite economic pressures, with brands responding with higher-end products.
- A Harvard Business Review report finds only 30% of marketers consider their efforts highly effective, highlighting a gap in perceived vs. actual marketing success.
Join us as we explore how these stories reflect broader trends and shifts across their respective industries.
What is Marketing Brew?
Welcome to The Marketing Marketing, your daily audio update on Marketing.