Naavik Digest: What Leading Match-3 & Merge Games Do Differently

This is the audio version of the Naavik Digest newsletter published on January 18th, 2026. We look back at the mobile Match-3 and Merge genres in 2025, exploring what succeeded, what top performers do differently, and what might be important in the future.

You can read the newsletter (with even more sections and visual detail) here: https://www.naavik.co/digest/what-leading-match-3-and-merge-games-do-differently

Let us know what you think by sending us a note at [e-mail].

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Sound design by Gavin Mc Cabe

What is Naavik Gaming Podcast?

The Naavik Gaming Podcast is a business-focused exploration of the companies, trends, strategies and leaders that are defining the future of games. To learn more and see other great content visit www.naavik.co.