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Behind the Book Cover

Comedian and entrepreneur Claude Shires is no ordinary comedian or entrepreneur (um, to start with, you don't see that hybrid too often, amIright?) The Florida-reared husband and father was sent to a year-long treatment program at the age of 17, after which he enrolled in the military—where he stayed for five years. Moves to Boulder, Colorado and San Diego followed before he relocated to LA to pursue stand-up comedy. (While he didn't end up staying sober consistently that entire time, he's now been sober 17 years.) While becoming a working comic, he started an editing company, UnReel Media (which he still runs), and is also now the co-creator of TubeStart, a Kickstarter for TV and film. Have I mentioned that his dad is one of the doctors who invented Gatorade? In this episode, he and I discuss unemotional fathers, whether or not drinking non-alcoholic beer is a slippery slope and why women love men who are in therapy, among many other topics.
Photo courtesy of UnreelLA
 

Show Notes

If you're thinking about writing an authority building book, and I really hope you are, and you don't want to be counting pennies or checking your book sales all the time, you actually want a book that's going to change your life, I can tell you how. Just go to sevenfigurebooks.com. I'm not trying to capture your email or anything. You can just download this PDF that's going to tell you exactly how to turn an authority building book into revenue, speaking, authority, and no exaggeration, a whole new life. 

Comedian and entrepreneur Claude Shires is no ordinary comedian or entrepreneur (um, to start with, you don't see that hybrid too often, amIright?) The Florida-reared husband and father was sent to a year-long treatment program at the age of 17, after which he enrolled in the military—where he stayed for five years. Moves to Boulder, Colorado and San Diego followed before he relocated to LA to pursue stand-up comedy. (While he didn't end up staying sober consistently that entire time, he's now been sober 17 years.) While becoming a working comic, he started an editing company, UnReel Media (which he still runs), and is also now the co-creator of TubeStart, a Kickstarter for TV and film. Have I mentioned that his dad is one of the doctors who invented Gatorade? In this episode, he and I discuss unemotional fathers, whether or not drinking non-alcoholic beer is a slippery slope and why women love men who are in therapy, among many other topics.
Photo courtesy of UnreelLA
 

What is Behind the Book Cover?

You've heard the book publishing podcasts that give you tips for selling a lot of books and the ones that only interview world-famous authors. Now it's time for a book publishing show that reveals what actually goes on behind the cover.

Hosted by New York Times bestselling author Anna David, Behind the Book Cover features interviews with traditionally published authors, independently published entrepreneurs who have used their books too seven figures to their bottom line to build their businesses and more.

Anna David has had books published by HarperCollins and Simon & Schuster and is the founder of Legacy Launch Pad, David is the founder of Legacy Launch Pad Publishing, a leading hybrid book publisher for entrepreneurs. In other words, she knows both sides—and isn't afraid to share it.

Come find out what traditional publishers don't want you to know.