The Real Bottom Line

In this episode of The Real Bottom Line, Wendy Brookhouse sits down with Darryl Cresswell, a cybersecurity expert and founder of MyDWare. They discuss the critical issues of data privacy and cybersecurity in the age of artificial intelligence (AI). Darryl shares valuable insights into why small and medium-sized businesses are targets for cybercriminals, the misconceptions about AI and data security, and practical steps business owners can take to protect their sensitive information. Tune in to learn about the importance of hardware, software, and continuous monitoring in safeguarding your business.

Key Takeaways:
  • Misconceptions about the vulnerability of small businesses to cyber-attacks.
  • The role of hardware and software in data protection.
  • The risks of using public AI models for sensitive business data.
  • Practical advice on choosing secure AI tools.
  • The importance of having a company-wide cybersecurity policy.

Creators & Guests

Host
Wendy Brookhouse
The Financial Planner for ambitious growth oriented Entrepreneurs
Editor
Shaun Whynacht
I’m the founder of Blue Cow Marketing and father of an amazing little boy. helping other business owners overcome challenges is my passion.

What is The Real Bottom Line?

Dive into the heart of success with Wendy Brookhouse, the Ultimate Wealth Amplifier, as she delves deep into the 8 pivotal drivers of business triumph. From financial acumen to customer satisfaction, every episode unravels a new secret to achieving unparalleled success. Welcome to Season 4, where we break down the core elements that shape prosperous businesses.


  • Financial Performance

  • Growth Potential

  • The Switzerland Structure

  • The Valuation Teeter-Totter

  • Recurring Revenue

  • Monopoly of Control

  • Customer Satisfaction

  • Hub & Spoke