B2B Digitized Podcast

In this episode of the B2B Digitized Podcast, you’ll be introduced to Chris Carpentier, Product Marketing Manager of Benchmark, based in Tempe, Arizona. Chris will share his thoughts on digital marketing, content marketing, and product marketing in the B2B marketplace.

Show Notes

Chris Carpentier is a Product Marketing Manager with a history of working in the electrical and electronic manufacturing industry. He is skilled in sales, management, content marketing, business development, and creative problem-solving. 

Listen to the full episode of the B2B Digitized Podcast to learn more about:

  • Building consensus among team members
  • Delivering content for different stages of the buyer’s journey
  • Ensuring the right CTAs are placed on the right web pages
  • Getting out of your marketing bubble
  • Learning how people digest content
  • Understanding the buyer’s journey on a deeper level

What is B2B Digitized Podcast?

Learn how to use digital transformation to differentiate, educate, build trust, improve competitive positioning, close sales faster without compromise, and scale revenue growth.

Get step-by-step insights on how to build a media company for your niche that positions your brand and your team to win in today’s hypercompetitive marketplace.

The primary audience is CEOs of U.S.-based B2B technology startups and scaleups that work in and around data centers, AI SaaS, and accounting and finance technology.