Ecommerce Marketing School

A few weeks ago, Ben had a chance to sit down with Shopify's Harley Finkelstein. And Harley emphasized the power of story. Immediately, Ben thought of Baraka Shea Butter. So on today's episode, Wayne Dunn, the co-founder of Baraka Shea Butter is sharing how they use story to drive sales and build a socially responsible business. Find out how they've been able to 8x monthly sales by leaning into their story.

Show Notes

Ecommerce Marketing School is sponsored by Printful.

What is Ecommerce Marketing School?

Privy presents Ecommerce Marketing School with Val Geisler, part of the Triple Whale Network. A podcast to help you scale your Shopify store and learn from the best in the biz. Every Tuesday and Thursday you'll hear from an ecommerce expert and get the tactical advice you need to grow your brand.