2X eCommerce Podcast

2X eCommerce Podcast Trailer Bonus Episode 85 Season 1

SE2 EP04: Essential Elements in Your Ecommerce Checkout (hint: focus on MOBILE) - PART 2

SE2 EP04: Essential Elements in Your Ecommerce Checkout (hint: focus on MOBILE) - PART 2SE2 EP04: Essential Elements in Your Ecommerce Checkout (hint: focus on MOBILE) - PART 2

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Hello! This is Kunle Campbell of the 2X eCommerce Podcast Show...THE Podcast dedicated to Strategic Growth for Online Retailers. You my listeners either ask me questions on Twitter using the hashtag #2XeCommerce ORI teach you about specific MARKETING tactics geared to helping your sell more in your online store… So Today’s show is about…the most important elements to have in your mobile checkout in 2017 and beyond. I am going to cover: Adding a Live Chat service Optimizing shipping options Voucher code claim should be a text link ADDRESS: Use a single field that MUST be LINKED to a postcode finder Remember to add KPIs: CAN WE HELP? Phone number + Opening Times Security badge for shopping confidence Delivery times Returns Use End to End buttons Single fields per row Make it 3-steps: 1. ADDRESS 2. DELIVERY 3. PAYMENT Payment Options: Apple Pay PayPal Amazon Checkout You PSP there may be Android Pay in the not so distant future... NOT HAVING A CHECKOUT - one-click buying "quick buy" or "buy now” opportunities.  

Show Notes

Hello!

This is Kunle Campbell of the 2X eCommerce Podcast Show...THE Podcast dedicated to Strategic Growth for Online Retailers. You my listeners either ask me questions on Twitter using the hashtag #2XeCommerce ORI teach you about specific MARKETING tactics geared to helping your sell more in your online store…

So Today’s show is about…the most important elements to have in your mobile checkout in 2017 and beyond. I am going to cover:

Adding a Live Chat service

Optimizing shipping options

Voucher code claim should be a text link

ADDRESS: Use a single field that MUST be LINKED to a postcode finder

Remember to add KPIs:

CAN WE HELP? Phone number + Opening Times

Security badge for shopping confidence Delivery times Returns

Use End to End buttons Single fields per row

Make it 3-steps: 1. ADDRESS 2. DELIVERY 3. PAYMENT Payment Options: Apple Pay PayPal Amazon Checkout You PSP

there may be Android Pay in the not so distant future...

NOT HAVING A CHECKOUT - one-click buying "quick buy" or "buy now” opportunities.

 

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Creators & Guests

Host
Kunle Campbell
Host of the 2X eCommerce Podcast and Co-Founder at OCTILLION

What is 2X eCommerce Podcast?

Hosted by Kunle Campbell, who is an operator of a portfolio of consumer brands, 2X eCommerce is a weekly podcast for ecommerce operators by ecommerce operators. We interview remarkable ecommerce founders and leading enablers of ecommerce growth, with every episode promising to give you at least one growth hypothesis or idea you can test.

Our focus is growing your ecommerce revenues from a cross-functional perspective, be it marketing, your tech stack, operations, finance, or customer experience. We believe that by bringing together insights from a variety of experts, we can help you double the throughput of key ecommerce functions.

2X your eCommerce growth with insights from Kunle and handpicked experts.

Follow us on Twitter, LinkedIn and Instagram: @2XeCommerce