Mike Casey, a technology founder turned farmer, shares his journey from selling his tech startup to buying a cherry orchard in New Zealand.
He discusses the challenges and rewards of transitioning from one industry to another and the importance of being open to new opportunities.
Mike emphasises the role of luck in entrepreneurship and the need for tenacity and bravery. He also highlights the value of having clear boundaries and trust in business partnerships. Mike Casey discusses his journey of electrifying his farm and the potential for farmers to play a key role in the energy transition. He explains the financial benefits of electrification, such as saving operational costs and generating additional revenue.
Mike talks about the importance of farmers in generating energy for the rest of the population and reducing the need for expensive infrastructure. He also highlights the role of consumers in adopting fully electric homes and contributing to the energy transition. Casey encourages university students to lead by example and focus on the economic benefits of sustainability.
What is Humans of Agriculture?
We're going behind the scenes to see and understand modern agriculture, because no matter whether you're in it or not, you probably don't know all the pieces to just how incredible, diverse and multi-layered agriculture is. We do this by uncovering the real stories, experiences and voices of modern agriculture.