Master the Art of Storytelling with Jay Golden | Hook Better Leads Podcast
Want to tell better stories that actually connect, convert, and create trust? In this episode, we sit down with Jay Golden, a world-class storytelling coach, to uncover the secrets behind stories that move people.
You’ll learn:
How to find endless stories from your own life
The Journey Curve framework for powerful storytelling
Why transformation, not victory, makes your story compelling
How tension builds trust (and why most business stories fail)
Practical tips for keynotes, marketing, and everyday conversations
Whether you’re a contractor, marketer, or CEO, these insights will help you build influence and grow your business through authentic, powerful storytelling.