From Research to Reality: The Hewlett Packard Labs Podcast

In this interview with Rebecca Lewington, marketing lead for analytics and advanced architectures, we will dive into the role of marketing in innovation. As a lapsed engineer, she explores the powerful ties between hardware architectures and marketing. She will portray how she bridges the chasms between management, marketing and engineering.

Show Notes

In this interview with Rebecca Lewington, marketing lead for analytics and advanced architectures, we will dive into the role of marketing in innovation. As a lapsed engineer, she explores the powerful ties between hardware architectures and marketing. She will portray how she bridges the chasms between management, marketing and engineering.

What is From Research to Reality: The Hewlett Packard Labs Podcast?

This is a podcast about the many phases of technology innovation: ideas, research, development, management, marketing, and many others. We’re talking to a wide range of people with diverse and rich backgrounds including all species of engineers, scientists, mathematicians, business people and technical managers. We hope you will enjoy these podcasts as much as we did making them.