George O'Connor and
Ian Robertson discuss the impact of digitalisation on analog businesses and how sometimes it is not the big disruptive story that makes the difference.
Digitalisation has made a huge impact on the world of Domino’s Pizza and yet Cazoo has shown that being a ‘disruptor’ is not enough – you have to know what you are trying to disrupt. They then consider Shein and whether, once the issues are considered, any real analysis of the business is ever going to happen.
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