Ep 236: How (and WHY) I've changed my COURSE PRICES over the years with Gabe Cox

In this episode, I'm joined by my business colleague Gabe Cox to explore the evolution of course pricing. We delve into the reasons behind these changes, the context influencing them, and strategic takeaways for effectively pricing digital products. From my initial flops to our successful six-figure strategies, Gabe and I share invaluable insights on incremental validation, audience engagement, and balancing value with affordability.

Listen to the full episode to hear:

• The reasons and context behind changes in course pricing over the years.
• Strategies for effectively pricing digital products.
• Insights from initial failures to successful six-figure strategies.
• Tips on incremental validation, audience engagement, and balancing value with affordability.

FREE Resources to Grow Your Online Business:

• 100K Method Podcast Series: https://www.gillianperkins.com/the-100k-method/
• How I Turned my $29 Online Course into a 6-Figure Success: https://www.gillianperkins.com/100k-workshop-registration-page
  
  

Work with Gillian Perkins:

• Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind 
• Get your online biz started with Startup Society: https://startupsociety.com 
• Learn more about Gillian: https://gillianperkins.com 
• Instagram: @GillianZPerkins

What is Work Less, Earn More?

Work Less, Earn More is the podcast that explores how to get the most out of every hour you work. Gillian Perkins brings more than a decade of experience as an entrepreneur and educator to help you design a business that's not only flexible and fulfilling, but highly profitable. She shares strategies that are working in her own business to save time and maximize profits. She also features interviews with successful business owners on how they’re achieving big things in their businesses with crazy-little time investment. Share Work Less, Earn More with an overworked entrepreneur you know who could use a change of pace!