Deep Dive with Ali Abdaal

BONUS EPISODE: Today I’m joined by Daniel Ek - a man you might never have heard of but whose business you’ve almost certainly used. Daniel is the co-founder and CEO of Spotify, and he ‘s taken the company from an struggling start-up to industry giant. And, Spotify has just launched a new Audiobook platform - so excited about it. In the episode we talk about  Audiobooks on Spotify, and how giving literally hundreds of millions of people one-click free access to basically every audiobook in the world is going to change the industry for authors, publishers and of course, readers and listeners. Daniel’s approach to entrepreneurship and building businesses - Daniel shares his frameworks for how entrepreneurs can think about adding value, the balance between thinking and action, and the 3 different types of advantage that different businesses can have, in terms of informational, analytical and behavioural advantages. And we talk also about Daniel’s personal productivity - as a ridiculously busy CEO of a huge public company worth tens of billions of dollars, how does he think about time management, focus, and work-life balance as it relates to balancing the running of his companies with being a father and a husband. Enjoy!

📚Check out my New York Times Bestselling book Feel-Good Productivity!


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Deep Dive is the podcast that delves into the minds of entrepreneurs, creators and other inspiring people to uncover the philosophies, strategies and tools that help us live happier, healthier and more productive lives.

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Creators & Guests

Ali Abdaal
Amber Baxter-Clarke

What is Deep Dive with Ali Abdaal ?

Dr Ali Abdaal is the world’s most followed productivity expert and author of Feel-Good Productivity, the brand new book that reveals why the secret to productivity isn’t discipline, it’s joy. In his podcast, Deep Dive, Ali sits down with inspiring creators, thinkers, entrepreneurs and high performers to help listeners build lives that they love.

Ali’s cheerful style, positive approach, and well-researched content have made him a trusted voice when it comes to productivity. The internet means that we have access to more knowledge and information than ever before - but it can also be overwhelming. So, Ali and his expert guests focus on simple, scientifically proven, and actionable steps you can take to make real changes in your life.

Ali’s a firm believer that happiness isn’t the result of success - in fact, happiness is the key to success in the first place. Ali made this discovery while working as a doctor in a chaotic hospital ward. In the past, hard work had been the answer to every obstacle in his life. But no amount of hard work was going to combat panic and burnout.

So, Ali dedicated himself to figuring out a new approach to productivity - one that focuses on enjoying the journey and working towards truly meaningful goals. Deep Dive, with its authentic and engaging conversations, will give you all the insights you need to do just that.