Product Thinking

Innovation is messy. Because of that, there are many myths that have been built around innovation and innovators. In the book The Myths of Innovation, Scott Berkun does a great job of addressing many of those myths. It’s a great read for product people, since we are often at the forefront of innovation, creating the next generation of products and experiences for users, breaking ground on technology that hasn’t been tried. We know the myths better than most. And fall victim to many of the myths. So it’s great to look at the examples in this book and remember that the process is messy, and there is no single right way to innovate.

Show Notes

Innovation is messy. Because of that, there are many myths that have been built around innovation and innovators. In the book The Myths of Innovation, Scott Berkun does a great job of addressing many of those myths. It’s a great read for product people, since we are often at the forefront of innovation, creating the next generation of products and experiences for users, breaking ground on technology that hasn’t been tried. We know the myths better than most. And fall victim to many of the myths. So it’s great to look at the examples in this book and remember that the process is messy, and there is no single right way to innovate.

Book: The Myths of Innovation
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What is Product Thinking?

A podcast with a fresh perspective about the best in product thinking. From product management and UX design to psychology and philosophy. How can we bring it all together to make life, our products, and our user experiences better.