Alejandra works with galleries and shows at art fairs on three continents, where she learned that collectors buy connection, not pressure.
Learn how to present yourself and your work to galleries with that same ease.
Join us live online Nov 16–19 at 7PM ET to learn when you’re gallery-ready, how to price your work and how to present yourself with confidence.
Register free.
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Does pushing harder to sell your art make buyers walk away?
In this episode of The Professional Artist Podcast, geometric painter Alejandra Sieder is featured by the Professional Artist Association (
https://professionalartist.com/join), the world’s fastest-growing global community for committed fine artists.
Alejandra is a Venezuelan-born painter based in Australia, with work shown at art fairs in Berlin, Singapore, Hong Kong, and the USA. She spent decades as a graphic designer before committing fully to painting.
Instead of chasing sales, she builds her career through small decisions made consistently over time.
In this deep dive, Alejandra breaks down what to do, and what not to do, when a collector approaches your work.
She also explains why people really decide to buy, and how to know when you are ready to leave your day job.
This episode is a grounded look at selling without pressure and making the move to full-time artist at the right moment.
“If you sell from scarcity, you will not sell the painting. People know when you are pushing for a sale.”
—Alejandra Sieder
Timestamps:
00:00 Content Note and Introduction
01:52 Many Territories: Identity, Migration, and Geometry
04:39 Thirty Years Balancing Graphic Design and Painting
07:46 Using Your Day Job to Build Your Art Career
10:01 Labyrinth: A New Sense of Time
13:50 Building Income Streams as an Independent Artist
16:04 What to Do When a Collector Enters Your Booth
19:57 Selling Without Scarcity: Letting the Painting Choose
19:58 Golden Cave: A Decade in One Painting
Connect with Alejandra
Learn more about The Professional Artist Association:
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Ready to take the next step in your art career?
We are hosting a free 4-Day Challenge online to help artists like you get back on track.
Whether that’s making your next art show your best ever, designing a paid art workshop that is uniquely yours, or getting your artwork into the next right-fit gallery…
…this live, virtual, and interactive challenge will help get you get unstuck.
If you enjoyed this episode, please like and subscribe, share it with another artist and leave us a review/comment. We read every single one.
What is The Professional Artist Podcast: Art Business Transformations?
If you want to make it in the art world, talent is key - but so is mastering the business side. The Professional Artist Podcast is where fine artists and commerce meet.
Co-hosts Miguel L. Mayher and Cristina Demiany guide visual artists through an audio gallery, exploring how to show and sell your art, land commissions, apply for artist grants, license your art, and much more.
This is where your art career begins to grow.
Miguel L. Mayher is the Director of Education at the Professional Artist Association. Previously, he worked with Google Arts & Culture, striking partnerships with national museums. He is also a Global Economic Symposium Young Fellow and a One Young World Ambassador.
Cristina Demiany is a Senior Art Business Coach at the Professional Artist Association. She formerly served as Senior Program Manager at Sotheby’s Institute of Art and as Executive Director of the National Children’s Chorus.
The Professional Artist Association is a global organization dedicated to providing real-world education for visual artists, including painters, sculptors, and fine art photographers.