Brand Design Masters Podcast

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How important is it to build a brand that aligns with your passion? Should you launch a business based on what you’re good at or on what you love?

Show Notes

These are the interesting questions Kathy Oneto, a renowned Business and Career Strategist, explains in today’s episode. A former colleague and a long-time partner of Verhaal Brand Design, Kathy is the Founder of Sustainable Ambition and the owner of The Agency Oneto.

Passion sparks the fire, purpose keeps it burning. Learn more about these two key elements in creating a workable and a long-lasting dream career.

We talk about:
• Redirection of career paths
• Taking a sabbatical as a great way to discover what you want
• Striking the balance between two or more personal brands
• Why she moved from written content to podcast
• What she enjoys the most when she's at work
• Building a good reputation and image to convert leads into clients faster
• Next trends in the career landscape
• 'Shecession' and how to get women back to the workforce   
• Why she does not believe in work-life balance
• Her personal mantra that transcends the thin line between stability and growth

Mentioned in this episode:
Dorie Clark: https://www.linkedin.com/pulse/becoming-recognized-expert-dorie-clark
Dr. Rick Hanson: https://www.rickhanson.net/
Marie Forleo: https://www.marieforleo.com/
Her "Coordinates" newsletter: https://www.linkedin.com/pulse/busy-newsletter-get-quick-insights-inspire-action-kathy-oneto?trk=public_profile_article_view


To connect with Kathy, head on over to her channels:
Facebook: https://www.facebook.com/kathy.oneto
Instagram: https://www.instagram.com/koneto12/?hl=en
LinkedIn: https://www.linkedin.com/in/kathy-oneto
Sustainable Ambition Website: https://sustainableambition.com/
The Agency Oneto Website: https://www.theagencyoneto.com/about
Twitter: https://twitter.com/KathyOneto?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor
YouTube: https://www.youtube.com/channel/UC1jUDLWxwyRUvmkHxxjhArw   

Thanks for listening! If you enjoyed this episode of the podcast, head on over to the following links for more of my work and some valuable resources to get you started on your own branding initiatives. Until the next episode!


VISIT MY WEBSITE:
http://www.philipvandusen.com

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The Brand Design Masters Podcast is targeted to entrepreneurs, designers, creative professionals, and anyone interested in brand strategy, business planning, graphic design, personal branding, trends, and marketing.

Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy, and design agency based in New Jersey. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing, and creative management. Philip provides design, branding, marketing, career, and business advice to creative professionals, entrepreneurs, and companies on how to build successful brands for themselves and for the clients and customers they serve.

What is Brand Design Masters Podcast?

The Brand Design Masters Podcast with Philip VanDusen is dedicated to helping you build the skills you need to design bullet-proof brands - for yourself, your business and for the clients and customers you serve.

In every episode, Philip, his co-hosts and interview guests will share inspiration, ideas, trends and techniques that will lift you to greater heights as a creative professional or entrepreneur - so you can build a successful creative practice, business and personal brand in the Creative Economy.