Making It: How Coaches, Consultants, and Creators Build for Success

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What if AI is just scaling your broken systems? Jeanne Hurlbert, PhD and former LSU professor, reveals how to find hidden friction in your organization before technology makes it worse. After a brain injury, she learned that barriers can be overcome—but only when you can truly see them.

Guest Bio:

Jeanne Hurlbert
, PhD is a former LSU professor, founder of Hurlbert Consulting Group, and co-founder of C&J Innovations. A nationally recognized expert in survey research, social networks, and organizational intelligence, she has spent more than 30 years helping leaders transform evidence into clearer thinking, better conversations, and better decisions.

Today, Jeanne's work explores the intersection of artificial intelligence, human judgment, and what she calls Hidden Friction™—the unseen barriers that slow trust, communication, innovation, and organizational performance. She believes AI is at its best not when it replaces human thinking, but when it helps people think more clearly, ask better questions, and have better conversations.

Jeanne is the author of You Can't Serve Them Well If You Don't Know Them Well and has been featured or quoted in The Wall Street Journal, The New York Times, USA Today, Forbes.com, NPR, The History Channel, and numerous other national media outlets. She combines deep academic expertise with decades of consulting experience to help leaders navigate complexity with evidence, curiosity, and practical wisdom.

Connect with Jeanne Hurlbert

LinkedIn: https://www.linkedin.com/in/jeannehurlbert/
Website: https://hurlbertconsultinggroup.com/ & https://www.beaconandsage.com/

Resources or websites mentioned in this episode:
Mirasee

Credits:

Host: Meredith Eisenberg
Editor: Marvin Del Rosario
Executive Producer: Danny Iny

To catch the great episodes coming up on Making It, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.

Episode transcript: How to Find Hidden Friction Before AI Scales Your Problems coming soon.

Creators and Guests

Host
Meredith Eisenberg
Guest
Jeanne Hurlbert
Editor
Marvin Del Rosario

What is Making It: How Coaches, Consultants, and Creators Build for Success?

For most aspiring online entrepreneurs, “making it” means achieving success in your business. But what exactly is business success anyway? And how do outwardly successful online entrepreneurs define "making it"? Here at Mirasee FM, we wanted to find out, so we asked a group of diverse online business owners what success means to them. Their answers and insights surprised, moved, and inspired us. In this podcast, accomplished online entrepreneurs discuss what making it means to them, provide tips for online business success, and share important lessons on business and life that they have learned along the way.