The Floral CEO

Time to audit all the things related to your budget.

Show Notes

Time to audit all the things related to your budget. 

First- check in with your website and technology products. What business tools do you have and are you utilizing them and are they working correctly, For each tool- expense- ROI- and am I utilizing all the tools.

Then look at regular expenses. Look at your taxes, should you be starting a 401 Simple Plan. Dive into what you have forecasted so you can see what will help. Look at your expenses and what your ROI is and what things look like then make plans to be using tools that are, making your business more profitable. If you never take this time- things will never move forward.

What is The Floral CEO?

Struggling to turn your floral design talent into a profitable, scalable, and stress-free business? Welcome to The Floral CEO® Podcast—the ultimate audio destination for wedding and event florists, flower-shop owners, and creative entrepreneurs who want to book bigger budgets, price with confidence, and lead like a true CEO.

Hosted by Jeni Becht, award-winning wedding florist, event designer, and floral business coach with 25 + years in the industry, each weekly episode dives into:

Profitable pricing strategies: markup formulas and minimums fine-tuned for weddings & events

Magnetic marketing & local-SEO hacks: social posts, blogs, and Google tricks that attract high-budget couples and planners

High-converting sales funnels: inquiry replies, proposals, and follow-up scripts that turn curious leads into dream clients

Streamlined systems & smart outsourcing: workflows, templates, and hiring tips that free you from the design bench

CEO mindset & sustainable growth: leadership habits and eco-friendly practices that keep both you and your business flourishing

Jeni pairs real-world success stories with actionable strategies you can implement today, so you’ll spend less time hustling and more time designing breathtaking bouquets, installations, and arrangements.

Ready to scale your florist business and reclaim your life? Follow, subscribe, and leave a review on Apple Podcasts, Spotify, Amazon Music, or your favorite podcast app. 🌸

Connect & learn more:

Website & free resources: http://floralceo.com

Instagram & Facebook: @‌thefloralceo

Turn your passion for flowers into the six-figure floral business you deserve—one episode at a time.

Website- floralceo.com

Social @‌thefloralceo.com