"Leads are not going to chase you"
You can have all the website traffic in the world, but it doesn’t matter if you’re not following up effectively.
In this episode of /RealEstate Ricardo Bueno shares his journey in the industry, emphasizing the importance of a polished digital presence and the need for agents to focus on follow-up rather than just lead generation.
During our conversation Ricardo dives into:
- How you should present yourself
- The importance of having a good website and digital presence
- Ricardo’s ADD - Automate, Delegate, and Delete
- How to evaluate your follow-up
- The importance of auditing your tech stack
- Good email list hygiene
- How to guide people where you need them to go through your messaging
- Providing additional value as an excuse to hit someone's inbox again
- What we get wrong with our follow-up systems
Tune in to learn the essential elements of succeeding in real estate through technology and effective follow-up strategies.
What is The /RealEstate Podcast?
/RealEstate is a bi-weekly podcast where we chat with agents and experts in the real estate space to find out what strategies are working for them, what tools are powering their business, and how they are maneuvering shifts in the industry. Join host and marketing aficionado Chris Whitling as he uncovers the tips, tricks, and tech ambitious agents can use to take their businesses to the next level.