The Peak-Pique End Method? The Flower Petal Technique? Listeners won't remember your name?
Bri Williams is known as the Behavior Changer - she studies the when and why of individuals who are engaging in specific behaviors.
So in today's episode, we discuss behavioral studies and podcast testing.
What are rules or practices from behavioral science that could help us be the best guests on podcasts?
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Bri Williams is one of Australia's leading authorities on behavioral influence. She's the author of multiple books, including
Behavioral Economics for Business,
The Williams Behaviour Book, and
The How of Habits.