Talk Commerce

Tis' the season to give! We interview Andrew Forman with Givz.com. Offering a discount isn't always the best idea when enticing people to buy. Andrew walks us through how offering donations and giving to charity instead of discount codes increases your conversion rate. We discuss why discounts are problematic for the long-term profitability of a business and how brands are embracing the move towards social good. Andrew explains how giving away money will outperform a traditional discount — It is actually true! This is a timely episode as we are coming up to Give to the Max Day.

Show Notes

Twitter: @aforman22 @getgivz
IG: @getgivz
LI: https://www.linkedin.com/in/andrew-givz/ & https://www.linkedin.com/company/givz-inc

Creators and Guests

SP
Producer
Susan Peterson

What is Talk Commerce?

If you are seeking new ways to increase your ROI on marketing with your commerce platform, or you may be an entrepreneur who wants to grow your team and be more efficient with your online business.

Talk Commerce with Brent W. Peterson draws stories from merchants, marketers, and entrepreneurs who share their experiences in the trenches to help you learn what works and what may not in your business.

Keep up with the current news on commerce platforms, marketing trends, and what is new in the entrepreneurial world. Episodes drop every Tuesday with the occasional bonus episodes.

You can check out our daily blog post and signup for our newsletter here https://talk-commerce.com