Amplify with Jess Ekstrom

Have you ever finished a book and thought, "That would have been better as an article or blog post?" I think we've all experienced that.
In this episode of Business on the Bright Side, I'm sharing four ways to help you decided if your idea should be a book or a blog post. Grab yourself a pen and paper, and let's dive into this exercise!

Show Notes

Have you ever finished a book and thought, "That would have been better as an article or blog post?" I think we've all experienced that.
In this episode of Business on the Bright Side, I'm sharing four ways to help you decided if your idea should be a book or a blog post. Grab yourself a pen and paper, and let's dive into this exercise!
How to Know if Your Idea Should Be a Book or a Blog Post:
  1. How long have you been thinking about it? (1:56)
  2. Does the writing flow? (3:48)
  3. Try it on for the week.
  4. Do the tree exercise. (6:28)
The Tree Exercise: (6:28)
  • Draw a tree trunk
  • In the trunk, write one central theme or transformation your book will provide.
  • Think about what people need to know in order to achieve that transformation.
  • Create a branch for each of those things you think of until you have 10-15
  • Blog Post: Less than 7 branches
  • Book: 10-15 branches
Register for the Book Pop Workshop Webinar
One Liner: The most important step in being a thought leader is believing that you have something valuable to say. The second most important step is actually saying it. (11:25)
Last week’s episode: How to Get Your Book on Shelves
Register for the Book Pop Workshop Webinar
Review the Transcript at businessonthebrightside.com.
 

What is Amplify with Jess Ekstrom?

Amplify is a brand new podcast by Jess Ekstrom, who's on her mission to uplift women's voices. Tune in every Monday and Wednesday for amazing insights, stories, and takeaways from Jess and her special guests. Learn how to put your personal or professional goals into practice and truly "amplify" yourself!