In today’s housing market, the word affordable doesn’t mean what most buyers think it does. In this episode of Keys & Gears, we break down why affordability is often misunderstood and how smart buyers are reframing their strategy in 2026.
Bess Dickson and Mark Liesner unpack the real tension between location and budget. From market timing to practical ways to structure your payment, this conversation helps you think more strategically about what’s actually possible in today’s real estate landscape. If you’re wondering whether to wait, stretch, or rethink your approach, this episode gives you the clarity you need to move forward with confidence.
In this episode, we cover:
-Why “affordability” is often a misnomer in real estate
-How location preferences quietly drive buying decisions
-Practical ways buyers make the numbers work
-What smart buyers are doing differently in 2026
-How to get the most bang for your buck in today’s housing market
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