Out of the Hourglass

Sarah Adkins, owner of Big Shark Marketing, discusses the evolution of digital marketing strategies, emphasizing the importance of adapting to AI-powered search and creating high-quality, authoritative content. She highlights the challenges businesses face in keeping up with marketing trends and offers advice on optimizing websites, utilizing AI tools, and implementing niche marketing approaches

To learn more or connect with Sarah Adkins, check out https://bigsharkmarketing.com/ 

Creators and Guests

Host
Molly Nolan
Marketing & Program Manager at Nolan Consulting Group, a Coaching & Consulting firm focused on the Trades Industry.

What is Out of the Hourglass?

Out of the Hourglass, presented by Nolan Consulting Group, is here to help Small Business Owners and Contractors alike visualize their goals, develop their team & build sustainable growth. You'll hear from our panel of NCG Coaches on a variety of topics, guest speakers from top industry resources, Business Owners sharing best practices and a focus on strategies across sales, marketing, business planning, human resources and more. We're here to take you "out of the hourglass" and reach YOUR Summit.