Content, Briefly

On episode #19, Jimmy speaks with Ben Bradbury from Workweek. They discuss:

- Workweek's talent-first approach to B2B content
- Why empowering your writers and creators is so important
- How to repurpose content for maximum impact
- How to run virtual events that people will love

Ben runs of podcast of his own called "Subject Matter," which you can check out here โ†’ https://workweek.com/show/subject-matter/

This episode is presented by our friends at The Juice. You can signup for a free account here: https://app.thejuicehq.com/

๐Ÿ‘‰ You can follow Ben Bradbury on LinkedIn here: https://www.linkedin.com/in/benbradbury/

๐Ÿ‘‰ You can learn more about Workweek here: https://workweek.com/

Creators and Guests

Host
Jimmy Daly
Co-founder/CEO at Superpath

What is Content, Briefly?

"Content, Briefly" is your go-to podcast for content marketing strategy. Each week, host Jimmy Daly interviews SaaS content leaders to understand all the nuances of their content programsโ€”things like content org structure, KPIs, workflows, meeting agendas, and much more.

This podcast is presented by Superpath, the internet's best content marketing community.