Shamir Duverseau is the Managing Director and host of the Everything Clicks podcast.
In this special Q&A episode, he tackles audience questions about the biggest challenges in digital customer experience.
From demonstrating the value of post-click optimization to building experimentation cultures and implementing AI, Shamir shares practical advice on bridging the gap between what customers expect and what organizations can deliver:
- Actionable strategies for personalization with limited resources
- Systematic experimentation using the RITA framework
- How to align marketing, product, and IT teams for successful digital transformation
And much more.
=== Connect with Shamir:
=== About the Everything Clicks podcast: Everything Clicks is a podcast about customer experiences that wow consumers while driving profitable growth. Each week, we dissect the strategies and tactics of top B2C marketers at leading Fortune 5000 companies.
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