How Stories Happen

When you want to make speaking a real revenue engine, the temptation is to invest in a couple of incorrect things.

In this episode, I set the record straight for what actually works to drive results as a keynote speaker, so you can focus on the right things, in the right order, for the right results.

This is Part 2, to be paired with my last episode, "The last great advantage."

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PS: As mentioned in the episode, please expect a name change and cover art change for the show soon. Can't wait for things to come!

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ABOUT ME, JAY ACUNZO

I work with entrepreneurs, execs, and teams on the journey from competent to resonant. To do that, I help transform your thinking into clear, captivating ideas, speeches, and IP. Stop chasing attention. Become the one others seek.

I’m a former marketing leader at Google and HubSpot and globally touring speaker and author. I've spent 20 years building the exact thought leadership I now help clients create—as a practitioner-peer, not a coach with templates.

Work with me 1:1, book me to speak, or explore free resources at jayacunzo.com

Don't market more. Matter more.

Think resonance over reach.

Don't be the best. Be their favorite.

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Creators and Guests

Host
Jay Acunzo
I help entrepreneurs differentiate with stronger IP and storytelling // Author, speaker, host of How Stories Happen, and consultant for hire

What is How Stories Happen?

Become a stronger public speaker and storyteller. You've got plenty of competence. What you need next is resonance. On the show, go inside the process of exceptional communicators and how they craft their ideas, stories, and speeches to connect. You'll walk away with inspiration and practical frameworks to apply today. Hosted by Jay Acunzo, speaking and storytelling advisor.