In this episode of the B2B Digitized Podcast, you’ll be introduced to Douglas Burdett, host of The Marketing Book Podcast and founder of Artillery, a marketing consultancy based in Norfolk, Virginia. Douglas will share his thoughts on sales and marketing.
Through his podcast, Douglas Burdett interviews authors to give practical marketing insights, tips, and tactics to help people become smarter, more successful marketers. Douglas is a marketing agency principal, former artillery officer, Madison Avenue ad man, and stand-up comedian.
Listen to the full episode of the B2B Digitized Podcast to learn more about:
Building trust and subtracting trust from prospects and customers
Keeping the customer is just as important as getting the customer
Marketing is more about how you run your company than just promotion
Saying no should be your second favorite word in sales
Teaching people to be more successful
Traveling to B2B marketing customers after the pandemic
Learn how to use digital transformation to differentiate, educate, build trust, improve competitive positioning, close sales faster without compromise, and scale revenue growth.
Get step-by-step insights on how to build a media company for your niche that positions your brand and your team to win in today’s hypercompetitive marketplace.
The primary audience is CEOs of U.S.-based B2B technology startups and scaleups that work in and around data centers, AI SaaS, and accounting and finance technology.