Women in Product Marketing

In this episode, Hila Segal,VP Product Marketing at Clari shares how she continues to evolve in her career, her expertise on getting closer to the seller, and how she involves her daughters in her work. Hila’s PMM superpower is sales enablement.

“I'm a lifelong learner and I focus daily on developing new skills. We’re never perfect and there’s never a point when we stop learning. Knowledge is power and I think in every environment it’s important to continue to learn and develop.”

Show Notes

Connect with Hila on LinkedIn.
Join Hila on Sharebird. 
  1. What’s something you’ve learned lately? 
  2. What is your job title? 
  3. How can PMMs get closer to their sellers?
  4. How can PMMs be more effective at understanding what’s working and what’s not?
  5. As a woman in a predominantly male field, what do you think has been different / harder for you in your career? How have you overcome this?
  6. Who have been your strongest PMM mentors? 
  7. How do you find a mentor?
  8. What is the one thing that has been most important growing in your career?
  9. How do you network?
  10. Why product marketing?
  11. How can people connect with you?

What is Women in Product Marketing ?

We explore the world of Product Marketing through the lens of the women who run it at some of the fastest growing technology companies in the world. Each week we sit down with Product Marketing leaders to hear their journey, lessons learned, trade secrets, and more. Hosted by Mary Sheehan, a Product Marketing leader at Adobe. Mary is passionate about instilling confidence in women who are either thinking about pursuing a career in Product Marketing or are simply looking for tangible frameworks and takeaways in their current role. Mary knows first hand and acknowledges that as a woman in leadership, it can get lonely at the top. This show will help you navigate your career and unlock your full potential in a male dominated space. Women in Product Marketing is proudly brought to you by Sharebird, the site where leading product marketing execs answer questions and share best practices.