The latest episode of the ChannelX podcast, recorded live at RetailX Event's Autumn Festival, looks at the all important customer acquisition. Dawson and Leybourne are joined by Kora Habinakova, Channel Manager Marketplaces, John Cotton Group to discuss:
- Creating a product for every customer
- Connecting a brand with a customer on channels
- Partnering with marketplaces through Retail Media and cross selling
Behind the mics:
Kora Habinakova, Channel Manager Marketplaces, John Cotton Group
Georgia Leybourne, CMO, Linnworks
Chris Dawson, Editor in Chief, ChannelX
What is ChannelX - new channels to consumers in multichannel retail?
A limited edition series, recorded live at ChannelX 2024. Like the event and dedicated site, the podcast will focus on routes to market, specifically marketplaces, social media, entertainment, and messaging platforms that offer a robust selling proposition outside of the brand or retailer’s own website.